Marketing Defined

Recently on Melbourne’s 60 Minutes, renowned scientist Dr Kerry Sieh predicted that:

• the next big wave or giant Tsunami will definitely happen,
• it will be the grandaddy of them all, and
• it will hit a region in Indonesia.

When?… whether it be in a few months, or in a decade is what he cannot accurately predict at this present moment.

Dr Sieh, a Geology professor at the California Institute of Technology, knows Indonesia’s earthquake zone like the back of his hand …

.. and he did in fact predict the first earthquake that hit parts of Indonesia on Boxing Day. Now he predicts another Tsunami will hit, and this will be the grandaddy of them all!

From Melbourne MSN channel 9’s Sixty Minutes — Richard Carleton, explains why the earthquakes and ensuing Tsunami’s occur:

RICHARD CARLETON: Dr Sieh’s focus is on the faultline, 5000km long, where moving plates of the earth’s crust grind against each other. The plate under the Indian Ocean slides beneath Indonesia, much like the disappearing stairs on an escalator. But some sections get stuck and then later snap upwards, releasing gargantuan force.

DR KERRY SIEH: The plates get hung up and they can’t slip past each other, so the upper plate gets dragged down as this plate sinks and with it, the islands get dragged down, slowly but surely, and when the earthquake happens, they pop back up and out.

RICHARD CARLETON: And that’s what happened last Boxing Day. The quake jolted the mainland so violently that people were thrown to the ground.

What a pointless waste of life, when Dr Sieh had warned the governments concerned ahead of time. He even went down personally and alerted inhabitants of the affected villages in Indonesia to protect themselves against the Tsunami he just knew would happen … but nobody paid any attention to him.

Now when he walks into these same villages, he is welcomed and treated as a hero !

Where Will The Next Big Tsunami Hit

From his 14 satellite research station, high in the mountain tops of the humid Indonesian jungle, Dr Sieh now predicts the next Tsunami will hit, and the precise location is:

• right opposite the city of Padang in Indonesia
• inhabitants: 1 million people!

Repeat: All he cannot pinpoint is when … could be in months, or the next decade.

The city of Padang is base for Australian surfers who go there to surf the waves of the Menwawais … where some of the best surfing breaks in the world may be found.

Geographically, the city of Padang would have difficulty dealing with a high tide, the devastation caused by the grandaddy of Tsunamis is incomprehensible.

Imagine a mere 15 minute warning before the earthquake … and then the waters of the giant Tsunami gushing down the streets of Padang, just like it did in Banda Acheh washing everything away in its stride … a moving torrent of cars, oil, broken trees and precious human life!

My call to all fellow bloggers, the search engine optimization community, marketing colleagues and anyone who reads this post:

“Please do everything in your power to reach your readers in Indonesia,  particularly the city of Padang. They need to take heed and make adequate provision to stop the pointless human slaughter this time around.

Whether this be in the form of lobbying your local Government bodies, or through local press release, we have to help this time before the devastation of this giant wave, or the grandaddy of Tsunami’s takes away more precious human life ….. but above all do this in a responsible manner .. causing wide spread panic amongst unworldly village inhabitants or your worldwide audience will not help.”

Melbourne’s Channel 9 has the whole story including a video of the interview available in the Sixty Minutes site. The video version is half-way down the page. Due to the ever changing nature of News, there is no guarantee as to how long this link will stay up. You might have to do a search for the video on their site.

I know I am totally off topic on my Marketing blog, but alas greatly concerned about the consequences of this Giant Tsunami… the next big wave, that will happen sooner than later, according to expert scientist - Dr Kerry Sieh.